Millennial: Android usage doubled iOS in Q3, iPad king of tablets with 456% growth

Usage of Google’s mobile platform across the Millennial network doubled iOS in the third quarter according to new data just released by Millennial Media. After representing 54% of impressions served by the mobile ad network in August, Android finished strong to account for 56% of impressions in the September quarter. That figure doubled iOS in the No. 2 spot with 28% during the quarter, and it dwarfed RIM’s 13% share. Symbian accounted for just 1% of impressions and Microsoft’s Windows Mobile and Windows Phone platforms combined to also account for 1% of impressions. The iPad dominated tablets, having grown a whopping 456% between the third quarter in 2010 and this past quarter, and impressions across iOS grew 60% over the

Source: http://www.bgr.com/2011/10/25/millennial-android-usage-doubled-ios-in-q3-ipad-king-of-tablets-with-456-growth/

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